In any retail environment, it is important to take advantage of the point-of-sale or point-of-purchase location - where interactions take place with top customers. According to a recent Point of Purchase Advertising Institute (POPAI) consumer buying habits study, over 70% of purchasing decisions in mass merchandisers and supermarkets are made in the store.

more...

In the day and age of “me-too” behind the bar service providers, DraftMagik clearly raises the bar to levels never seen before in draft beer management systems. Nowhere but with DraftServ is there a hosted service provider who provides a complete set of services to not only manage your taps behind the bar, but also in front of the bar on self-service beer tables and walls.

more...

As an industry first, DraftServ’s multi-prong and innovative approach to draft beer delivery to the Point-of-Pour drives new draft beer volumes never before possible.

See how your establishment or organization can benefit from DraftMagik™.

more...